About Alex Monroe
British jewellery designer Alex Monroe grew up in Suffolk surrounded by fields, rivers and the plants and creatures which inhabit them. He trained at Sir John Cass School Of Art in London, and uses nature to inspire his whimsical, intricately beautiful jewellery.
Established in 1986, his core aspirations remain unchanged; to make great quality, wearable jewellery, which is originally designed and well priced.
Nature has always been Alex’s greatest inspiration. Whether from travels in Pakistan, walks along the hedgerows of Suffolk or even the Tuscan hills, his designs always remain inherently English. Alex always makes the original by hand in sterling silver, which gives his work its distinctive signature of such exquisite detail. He uses his skills to craft jewellery that is slightly quirky, sometimes cute, but always very feminine. The jewellery is both pretty and humorous, but consistently wearable.
Japan has long been a important market for Alex Monroe, and we even have a dedicated Japanese Alex Monroe site, but the appeal of Alex Monroe jewellery can be seen all over the world. We have a strong following of fans in Australia and Germany in particular.
But back in the UK, there are now over 100 shops selling Alex Monroe jewellery. (See our Stockists page) From high-end boutiques in London to sweet little shops in the Orkney Islands, the jewellery has won over fans young and old and become a firm favourite.
Alex’s designs are now the top-selling brand in many outlets, including Liberty of London. They say of Alex Monroe: "We are delighted to collaborate with such an individual and eclectic designer who truly embodies Liberty’s ethos and artistic heritage”
Alex’s distinctive designs have earned him many admirers in the press, as they are always a firm favourite with the girls working at the glossies! The now classic Bumblebee Necklace has graced the pages of Vogue, Elle, Marie Claire, InStyle, Red.....the list goes on! The result of this is that the jewellery is now "must-have" and when Sophie Dahl was pictured wearing the Bee, stockists reported instant sell-outs, with boutiques across the country clamouring for Alex's classic designs. Despite this, the brand does not rely on celebrity 'endorsement', all clients are genuine fans - Sienna Miller, Emma Watson, Carey Mulligan, Emilia Fox, Thandie Newton, Lisa Snowdon and Jo Whiley to name a few.
In addition to producing four collections every year, Alex also embarks on numerous collaborative ventures, working with such luminaries as the Victoria & Albert Museum, who asked Alex to design a limited edition commemorative Locket. These diverse projects have also included an 18ct Gold Poppy for the British Legion, a 250th anniversary range for Kew Gardens, a bottle for the classic British perfumiers Penhaligon's and a set of sensual and erotic pieces for Coco De Mer. Alex's most recent project was working with Burt's Bees to create a limited edition Ring, and exclusive Necklace, both of which raised funds and awareness for the British Beekeepers Association.
In 2008 Alex was awarded the prestigious ‘Designer of the Year’ award at the UK Jewellery Awards 2008, saying ‘‘His quality is perfect and his style is so consistent.’
Alex has also made the shortlist for this award in 2009 and 2010.
Alex Monroe: ‘I like people who like my jewellery. they are not slaves to fashion; they tend to be more concerned about personality and craftsmanship. They care about quality and they like things that are quirky and individual.’
Quotes from our customers:
I just wanted to write you a short note to let you know that I collected the bee necklace
from Liberty this week. My sister absolutely adores it and it looks really beautiful on her.
Thank you for making such gorgeous pieces of jewellery!
I had to tell you how totally thrilled I am with my Humming Bird necklace which I bought
at your Kennington sale. I am ultra fussy when it comes to jewellery and hardly ever buy
a thing but have had my eye on your beautiful collections for ages.
I couldn't be happier - just love it.
Thank you and all the best,
Remember that you can keep in touch with what we are up to on our Facebook page, or follow Alex on Twitter.
Or 'visit' our workshop and watch some demos by Alex on our YouTube channel.
If you are interested in finding out about our approach to Enviromental and Ethical matters, click here.